CMC Connect

CMC Connect needed a dynamic brand to reinforce its position as a market frontrunner and clearly convey its industry dominance.

As Creative Director, I led the brand rollout, website design, and the creation of marketing collateral for the organization. This included overseeing the sponsorship initiative for Porsche GT Racing, ensuring that all visual and promotional materials effectively communicated our brand values and resonated with our target audience.

CMC Connect offers multi-asset liquidity provision and tailored trading technology to a global institutional client base. By providing access to various asset classes worldwide, we empower our clients to seamlessly execute their trading strategies and maximize revenue potential.

Through continuous innovation and strategic investment in brand awareness, CMC Connect can remain responsive to the ever-changing financial markets, ensuring that their offerings resonate with their audience. This included overseeing the sponsorship of Porsche GT Racing to enhance brand visibility and connection with high-performance trading.