ASUS: Creative Direction
After more than a few late nights, the fantastic team at “Mirum” Singapore won the global technology brand ASUS. I was tasked as Creative Director with leading the concept, visuals and final pitch deck.
We won. Bring it on.
Up against an array of top international agencies, the heat was on. I lead the team to create a new concept to wow the client. We worked night after night after night…. and pulled it off, to win a new client, ASUS.